Event Portfolio

Event Portfolio

A woman with tattoos and glasses smiling while holding a wrapped item, in a modern room with large windows, with others in the background working on project displays.

In 2023, I began working with Apt-122, a women-owned experiential production company in NYC, where I dove into styling and event support for brands like Fitbit, Google, and UnitedMasters. That hands-on experience sparked my passion for production. Since then, I’ve had the opportunity to support projects with TH Experiential on a Cetaphil product launch, the Ray-Ban x Meta Hands-Free Brooklyn event, and Season 7 of Hearts of Heroes for ABC.

More recently, I’ve taken on the role of Production Coordinator with The Block Set Project, supporting the Playlist Live Retreat in collaboration with Serato.

Interior room with bright green furniture, a vase of flowers, a robot character, and a girl leaning out of a door with a cartoon bunny character on the wall.
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Display shelves with various colorful products in a store, featuring purple arched shelves on either side and a bright green central panel.
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Colorful lounge area with purple sectional sofa with yellow and white pillows, two white armchairs, small black side tables, green plants, and a bright room with white curtains and shelves filled with products.
Two people sitting on a glowing bench, engaging in conversation and smiling, with framed pictures of tennis and mobile app on the wall behind them.
A woman in a pink jacket and glasses showing toys to a girl in a red dress and two women on the right, in a store with purple shelves and green products.
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Table with small vases holding colorful flowers, a smartphone, wireless earbuds, and a vase with pink and purple flowers. In the background, a person in a beige jacket stands near a screen and beige curtains.
Sign reading "Welcome to the Google Hardware Preview" in front of a white, curved reception desk decorated with pink and white flowers.
A man and woman are standing at a table with colorful flowers in small vases, looking at a smartphone together. There are informational banners behind them at an indoor event.
A cozy workspace with a white desk, beige swivel chair, and a mirror on a white partition in front of large windows with sheer curtains, in a room with light wood flooring and pastel-colored walls.
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Display table with various vases and floral arrangements in a bright, modern gallery space with large windows and informational posters.
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Display of modern smart home devices and storage containers on white shelves in a bright, airy room with wooden flooring and large windows.
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Display of various smartphones and smartwatches on a round white table with floral decorations inside a store, with large windows showing street outside.
Table with various electronic devices and colorful flowers in small vases and holders.
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Group of ten diverse people sitting and standing around a white table in a room with a brick wall, greenery garland, and large letters spelling 'WITH GOOGLE' on the wall.
Two women standing behind a bar with various cocktail ingredients and glasses, with a backdrop reading 'Tis the Season with Google'.
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Crowd watching a concert on a stage with performers and green digital displays
Filming crew preparing for a scene in an industrial-style event space with brick walls, large windows, and wooden ceiling beams, surrounded by gold and reflective decor
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Google Holiday Preview 2023

Teamed up with Apt. 122 to create a fun skit teasing the holiday preview event for press, highlighting upcoming product launches.

The event showcased the Pixel 7a, new security and home features, smartwatches, and more through immersive vignettes.

Fitbit Ace Launch

The launch of the first kids smartwatch designed to move a generation of gamers. The brand guidelines inspired a space that was bold, playful, weird and lovable!

Through colorful furniture selections, fabrication, vinyl installs, painting, video mapping and all the fun styling and custom built experiences in-between.

Hands-Free Brooklyn: For Ray Ban x Meta

Ray-Ban and Meta teamed up with Translation for a hands-free concert in Brooklyn to launch the V2 smart glasses, headlined by Busta Rhymes, Offset, and Coi Leray.

Guests got hands-on help from product specialists, and experienced the event phone-free. Nearly 1,000 people came through in just four hours, supported by 150+ staff and multiple vendors.

Cetaphil x Katie Fang

Cetaphil’s “Softest Spot in the City” pop-up event celebrating the launch of their Gentle Exfoliating SA Line and newest brand ambassador, Katie Fang.

The experiential activation drew over 1,000 attendees with free full-sized products, Q&A moments, and immersive brand experiences.